Modern Warfare 2 draws in $1 billion
Activision has sold an astonishing number of its hit shooter Call of Duty: Modern Warfare 2. The company announced today that the game continues to set sell-through records crossing the $1 billion USD mark in retail sales worldwide since its launch in November. These figures are according to Activision estimates.
Infinity Ward’s MW2 sold an estimated $550 million worldwide in its first five days alone, outpacing five-day worldwide Hollywood box office gross figures for films like Avatar, Harry Potter and the Half-Blood Prince, and The Dark Knight.
“Call of Duty: Modern Warfare 2 has exceeded our expectations and shattered theatrical box office and video game records,” said Robert Kotick, CEO of Activision Blizzard. “There are only a handful of entertainment properties that have ever reached the $1 billion mark, which illustrates the power of the Call of Duty franchise and mass appeal of this game.”