Sony Black Friday sales break 685,000
Sony sold over 525,000 PlayStation 3s and 160,000 PS Vitas in North America during the week of Black Friday (Nov. 18-24), it has announced.
PlayStation 3 Black Friday bundle sales increased 15 percent, and total PS3 sales including hardware, software, and peripherals grew 9 percent compared to last year.
“We’re very pleased with the Black Friday sales results, especially the incredible reception for the PS3 and PS Vita bundles. The demand was very strong which quickly depleted our inventory across retailers nationwide,” said Jack Tretton, President and CEO of Sony Computer Entertainment America. “The PlayStation brand generated significant revenue and year-over-year growth at retail because of our focus on what gamers love most in combining amazing hardware with great games and digital entertainment.”
Additionally, Sony announced that sales of PlayStation Plus subscriptions have increased 295 percent compared to last year’s Black Friday, and satisfaction rates are above 95 percent since it introduced the Instant Game Collection earlier this year.