Medal of Honor: Warfighter's exec producer Greg Goodrich has said he wants to avoid the annual war of words that usually kicks off in the build up to EA and Activision's end-of-year FPS releases.
There may have been plenty of respect shared between the publishers' competing development teams in the past, but their top executives don't tend to pull any punches, with EA - which is fighting to erode Activision's dominant FPS market share - particularly guilty of trash talk last year.
Last June, after Activision CEO Bobby Kotick called into question Battlefield 3's chances in the console market, EA CEO John Riccitiello suggested he'd like to see Call of Duty "rot from the core".
But Warfighter dev Danger Close says you won't hear that kind of sentiment expressed by its dev team in the run up to the game's October 23 release, which falls just two weeks before Activision's expected to launch the as-yet-unannounced Call of Duty: Black Ops 2.
Referring to the sniping between the rival camps, Goodrich told the latest issue of GamesMaster: "If you look at it, almost none of it came from the development team.
"EA is a very big organisation, and there are a lot of grown-ups and adults that manage things that our out of our control. I think that because of our genre and the history of our franchise... it's just a natural thing to want to go out and pick a fight."
Warfighter continues the 2010 Medal of Honour reboot's focus on real-life elite soldiers, the Tier 1 Operators. Its story loosely follows actual events and soldiers, and is co-written by real operators during mission downtime.
Goodrich added: "It would be almost disrespectful to come out and be boastful about a storyline that's putting you in the shoes of these guys. It doesn't fit. But that's just from us. I'm sure that comparisons will be made and things will be said, but not from here."
At GDC last week, we had a chance to chat to EA senior creative director Richard Farrelly about Warfighter's development, and specifically Danger Close's adoption of DICE's Frostbite 2 engine and its bid to create a signature look for the new Medal of Honor.
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Medal of Honor dev wants to avoid annual Call of Duty fight
I like seeing them fight each other. It's very entertaining.
Kuro likes this post
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I would love to see them topple Call of Duty. Just so we are not reliving the same game year in, year out.
03-18-2012 #5Soldier 95BGuest
Sir_Scud likes this post
Before you try to fight, might want to sure up the technical side of things. The STANDARD technical side of things. At least Call of Casual does that half right. Good to see he won't fall for the trap. Spend that time trying to make a good shooter from the EA side (Console version anyway) for once.
Who are we kidding, the "fight" doesn't exist. It's just two publishing companies copying the same formula over and over again. If it's a fight, it's a fight to see who is more CoD than the other.
There's no competition, they're on an arms race to conformity.
good! im done with this which is better which is crap discussions, both games will be good no doubt but online is where all the fan boys come in :/ sad to hear really an COD will always be a big seller no denyin that!
they will lose. go back to what made you great in the late 90's
Let's be honest: You sleep with anything that walks on two legs. Sometimes, you're not even that discriminating
This has been said so many times that I can already tell they are full of crap. They are in competition, BF3 says hello and not only that but this is what I find so funny about EA and the studios they own, they compete with their own games O.O I mean, I just have to sit back and watch the battle between EA & EA, it's hilarious.PSN ID: Intense_Peanut
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You can't win against a name.Trophy-licious!
Why don't you blame the publishers for trying to influence their sales by starting these fights in the first place?
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