Sony shares hit 32 year low

**Blacksite** · 05-11-2012

Drop 7 per cent after it reported $5.7 billion annual loss

Sony Corporation's worrying financial results have contributed to a 6.7 per cent drop in share price bringing them to ¥1,110, their lowest since 2008.

"I didn't see anything positive in there," a US trader told Reuters. "There is really nothing in there that can justify buying the stock."

"You see the loss narrowing in the TV business. That's fine, but I don't see any future in the TV business, so it doesn't matter what they do."

The most recent financial reports have clearly made investors anxious. The Consumer Products and Services division alone saw an operating loss of $2.8 billion.

"Sony is facing a lot of difficulties and the new president has not been able to produce a clear plan as to how he will turn around the company," Fukoku Capital Management's Yuuki Sakurai told the BBC.

"The little that investors have heard, they are not very impressed with."

The share price currently stands at ¥1,135 on the Tokyo Stock Exchange.

Source

I wonder what this means for their gaming division, if anything at all.

**radgamer420** · 05-11-2012

Last I heard the PS division was the only one making money. And I think the TV division was bleeding the most cash. Seems to me that Sony wouldn't be making the cuts in the profitable division but in the ones that are losing money. Kind of amusing that a thread about Sony's shares dropping gets a five star rating. Some people must pray for Sony's demise every night before they go to bed. lol

**Ghost-Rhayne** · 05-11-2012

Originally Posted by radgamer420

Last I heard the PS division was the only one making money. And I think the TV division was bleeding the most cash. Seems to me that Sony wouldn't be making the cuts in the profitable division but in the ones that are losing money. Kind of amusing that a thread about Sony's shares dropping gets a five star rating. Some people must pray for Sony's demise every night before they go to bed. lol

Haha It's called Tall Poppy Syndrome. Many on this forum have it.

**Sub-stance1** · 05-11-2012

Originally Posted by radgamer420

Last I heard the PS division was the only one making money. And I think the TV division was bleeding the most cash. Seems to me that Sony wouldn't be making the cuts in the profitable division but in the ones that are losing money. Kind of amusing that a thread about Sony's shares dropping gets a five star rating. Some people must pray for Sony's demise every night before they go to bed. lol

Well, the Playstation division is actually apart of the Consumer Products and Services so it probably had some losses too. I can't see how any of that 2.8 billion didn't come from it when you consider what happened the past yer.

**radgamer420** · 05-11-2012

Originally Posted by Sub-stance1

Well, the Playstation division is actually apart of the Consumer Products and Services so it probably had some losses too. I can't see how any of that 2.8 billion didn't come from it when you consider what happened the past yer.

Well I'm going by the reports that I've read. But who knows? Maybe things have changed. I wonder how Sony can keep cranking out these games with those kind of losses.

**Sub-stance1** · 05-11-2012

Originally Posted by radgamer420

Well I'm going by the reports that I've read. But who knows? Maybe things have changed.

I'm sure that things like the price cut and all around console sales being down had something to do with it.

**radgamer420** · 05-11-2012

Originally Posted by Sub-stance1

I'm sure that things like the price cut and all around console sales being down had something to do with it.

Yeah propably.

**JVH** · 05-12-2012

I bought some SONY shares today. They will hopefully give some profit in the future.

**Ghost-Rhayne** · 05-12-2012

I bought some too, I will always have them. I'm going to have duplicates of the shareholder documents tattood all over my body and when I die, I will have the documents grafted onto my skin so that I can hold them proudly, even in death.

**Soldier 95B** · 05-12-2012

I am going to fuck my Sony share certificates and get paper cuts on my penis.

**NuSoardGraphite** · 05-12-2012

Now's the time to buy, that's for sure. I might even get a bit in my stock portfolio. Just a bit mind you, so I don't lose too much if the ship goes down, but if they turn this around with the next Playstation or a must-have electronic device, I'll stand to make a bit of cash in the long run.

Must admit though, it doesn't look good for the aging giant. I understand why their TV's don't sell...they are too expensive, but they make the best TV's out there hands down (arguably the best TV award is a fight between Panasonic and Sony). I plan to get one in the near future. Hopefully an HX929 before they become rare and ridiculously expensive like Pioneers TV's did.