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    Vita: Sony exec hints at plans to turn console around

    Sony’s recent prediction that it would sell less than 5 million Vitas during FY2014 is a worst case scenario, one executive has explained – with good chances for the portable to turn around.
    Speaking to Gamasutra, Sony Computer Entertainment Europe senior business development manager Shahid Kamal Ahmad – best known for his approachability and friendliness to indie developers – said Sony’s forecast for investors does not take account of upcoming initiatives which may see the platform’s performance improve.
    “Sometimes things can happen and they can dramatically change the evolution in terms of sales of a platform,” he said.
    “But what you can never do is say ‘We’re definitely counting for this kind of increase.’ So you can put plans into motion and say ‘We’re trying this approach, that approach,’ and if something comes off, it’s going to be fantastic.”
    Ahmad said one example of a surprising success is Thomas Was Alone, which was ported from PC to PS3 and Vita recently, and immediately become the best-selling game on the PSN.
    “I had no idea there was going to be the amount of press attention that there was around Thomas Was Alone,” he said.
    “If I’d put something like that in the original plan that I put together for engaging with the development community, I would have been laughed out of the office.
    “It’s really funny, because I’ve spoken to a few people about it today internally, and they’ve all accepted it as ‘Yeah, of course that was going to happen!’ So in hindsight it’s easy to say that this event and that event is what caused a change in course dramatically, but to say that in advance is usually not appropriate or sensible.”
    Ahmad said that he’s only a tiny part of Sony and can’t speak for its corporate performance, but suggested we not give up on the Vita yet.
    “Looking back at the performance of different consoles over the course of history, sometimes you’ve had slow starts which have been suddenly sprung into life by a number of activities,” he said.
    “What you don’t say ahead of time is, ‘Oh this will and that will happen, and suddenly we’ll have a massive spike in sales.’ It’s not the sort of thing that companies do.”
    Regarding the Vita’s games drought, the executive said that “there isn’t a console in history where making sure that you have content for it wasn’t an issue”. Interestingly, he said he doesn’t expect the PS4 to have as much trouble.
    “I think we’re going to have a really good launch, and I think we’re going to have a good amount of content appearing for quite some time on that,” he said.
    “We’ve got more developer engagement on PS4 than we’ve had for any previous console, so that’s a really healthy sign.”
    The rest of the article contains some interesting discussion of Sony’s new friendliness to indies; Ahmad is one of the most forthright executives in the industry at the moment, so his comments are well worth a read.
    http://www.vg247.com/2013/05/14/vita-something-may-dramatically-change-handhelds-prospects-says-sony-
    exec/#comments

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    Was one of those plans NOT including gt in the line-up?


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    Needs more than Indie games to get the ball rolling.
    Quote Originally Posted by fuzzyreactor
    Nothing more exciting than bringing home a brand new console and watching a download screen for a hour.

    yay, next gen!

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    Quote Originally Posted by AaronSOLDIER View Post
    Needs more than Indie games to get the ball rolling.
    I would buy Vita for awesome indie games.

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    Quote Originally Posted by Serinous View Post
    I would buy Vita for awesome indie games.
    You're in the minority as we can see by Vita's sales.
    Quote Originally Posted by fuzzyreactor
    Nothing more exciting than bringing home a brand new console and watching a download screen for a hour.

    yay, next gen!

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    They definitely need a few big titles, IMPO it makes the PSP look like cow dung as far as the screen and functionality of it (IE two sticks). Killzone Mercenaries looks good which is coming later this year but man do we need a fallout, or GTA or God of War, something big to sell systems, otherwise they will never get devs to jump on board. Persona 4 Golden is just about the best game on it right now.
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    At E3 they need some big titles announced come out with the big guns. Also a £50 price drop and drop the price of the memory cards and announce a 64GB mem card.

    20...

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    I can't really fault Sony for not trying to do a lot to make the Vita successful. One thing I would like to see is GOW Ascension for the Vita. On the PS3 Ascension is kind of "meh," but would have been a huge Vita release.

    When Call of Duty is given to a no talent developer, Bioshock disappears, and Capcom won't release a handheld RE game for it - the Vita is getting crapped on by 3rd party developers big time.

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    they need to add android app system or something idk. the vita is plenty powerful. just think the appeal of apps, and free games from apps would boast sales. if you see how well these free games work, and apps well hey you might want to play better games and bam more vita games bought. these days our attention span is to short for the amazing games the vita can be used for. the vita dosent deserve a back burner it is a heck a good system and i think givng it a wide app selection would bring so much more attention and evn make the g models worth it

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    They need to ride the PS4 wave with the vita, show it working hand in hand with the PS4..

    Have vita and PS4 bundles.
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    They need more games for the Vita and they need to advertise the Vita more. That will make the sales increase.

    Currently Playing: Pokemon X

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    I seriously hope Sony aren't just gonna rely on PS4 remote play and indies. Hopefully we get something big out of #jrpgvita. Either of the Tales games, Phantasy Star Online II or Final Fantasy Type-0 would be big.
    Quote Originally Posted by fuzzyreactor
    Nothing more exciting than bringing home a brand new console and watching a download screen for a hour.

    yay, next gen!

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    Quote Originally Posted by AaronSOLDIER View Post
    I seriously hope Sony aren't just gonna rely on PS4 remote play and indies. Hopefully we get something big out of #jrpgvita. Either of the Tales games, Phantasy Star Online II or Final Fantasy Type-0 would be big.
    FF Type-0 would be amazing

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    I also want to add that they need to bring more colors to the NA and Europe. That may help it sell too.

    Currently Playing: Pokemon X

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    I'm seeing an inverse function happening when it comes to Vita growth in the long long term. Yes, immediately, they do need to get aggressive with getting games out. In the long-term, they have an ace up their sleeve as PS+ membership drives up.

    With the Instant Game Collection growing in the upcoming years, they will be in a situation where the games offered with the PS+ service supercede the cost of the unit itself. They will be in an incredibly strong position to push the Vita at lower pricepoints because the alternative for a PS+ membership is to walk away from an entire library of free games as well as a companion device that has all kinds of app functionality.

    The Vita has a marathon ahead of it. People who may not give the Vita a second thought (AKA, PS4 owners with a 3DS for mobile gaming) may all of a sudden find themselves with a fist full of Vita games and no system to play them on. The long-tail game of the Vita is pretty epic, but they do need to keep it very strong up to that point and that will take some investment.
    Who would have thought building a solid product that serves your customer's needs would beat out money, marketing, hype, and greed.

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  18. #18
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    sorry to say but I am sure vita will get all it needs, lots of jrpg but for Japan only

    edit : Valhalla Knights 3 coming to vita? Amazing, taking back my words
    Last edited by Shingo; 06-14-2013 at 22:54.
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    Ya, im sure itll continue to get a lot of support. unfortunately itll be titles 75% of people dont care about.
    If you add me on PSN, be sure to tell me you're from this forum


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    It needs a decent CoD, that will bring more people to the format and that in turn will bring more 3rd partys. maybe Sony should drum up some partnership deals somewhere. Hell, Nintendo managed to secure a sequal to a game more Wii U owners probably never played. im sure Sony can trump that to massive levels
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  21. #21
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    Quote Originally Posted by manutdfan View Post
    They need to ride the PS4 wave with the vita, show it working hand in hand with the PS4..

    Have vita and PS4 bundles.
    I was expecting this at e3.. That would have made the $600-$700 price points some had suggested. I also believe serious integration with the PS4 would really help sales! If they can make that second screen indispensable....

    Sent from my Nexus 7 using Tapatalk HD

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    That may help it sell too.

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    Quote Originally Posted by Smokin Joker View Post
    I was expecting this at e3.. That would have made the $600-$700 price points some had suggested. I also believe serious integration with the PS4 would really help sales! If they can make that second screen indispensable....

    Sent from my Nexus 7 using Tapatalk HD
    Yeah you could have a bundle which is PS4, vita and a year sub to PS plus not sure of the price of that though.

    Then with the PS plus sub they'd have PS4 and vita games to play instantly..
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    I want a game turn based strategy games, alot!!!
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    Really want an infamous game on vita
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