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Guitar Hero IV to provide "significant leap in innovation"

9 May 2008

Speaking during a call to investors yesterday, Activision’s Mike Griffith declared that the upcoming fourth instalment in the Guitar Hero franchise is to “provide a significant leap forward in innovation.”

Griffith’s commented: “For the holiday, we’ll provide a significant leap forward in innovation for Guitar Hero worldwide on all platforms including the PS3, PS2, Xbox 360, Wii, and again on the DS.”

“We’ll provide more information detailing this specific innovation in a couple weeks.”

Griffith’s added that the company is pooling far greater resources into the project, such as acquiring new music licences, adding, “We’ve put a lot of additional development resources, a lot of additional music licenses resources, a lot of additional hardware supplier resources against the title to fuel growth over next year.”

“We’re excited by the increased musical content and innovation we’re bringing. We do expect a leap forward in innovation with our holiday launch, and we’re about two weeks away from providing very specific details on that,” he added.

Guitar Hero IV is due out later this year.

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