Sony’s John Koller has declared that the platform holder has successfully nailed the hardcore gamer audience with PlayStation 3, with the firm now keen on pursuing the casual user base over the next couple of years.
Speaking to VG247, Koller stated, “There’s certainly a line-up of very strong family-friendly titles that we’re looking at for PS3 in our continuing effort to appeal to that casual consumer.”
Of course, that’s not to say the firm has all but given up on hardcore fans. Far from it, Koller noted, as there’s a plethora of meaty offerings on the way including the likes of Heavy Rain and God of War III, not to mention fresh IP to boot.
“We’ve captured the hardcore. The install base we have now tells us that the hardcore’s purchased. We’re moving on now to continue to support them with a tremendous line-up of games, but also look at softer brands that maybe we had with PS2 franchises we’re bringing over to PS3, or new IP.”
Though he remained tight lipped as to what we could expect to see other than the usual suspects, Koller teased: “Think of some of the latter-half PS2 franchises.”
We’ll find out soon enough come E3 2009. Stay tuned.