halo reach advertisment

[bfd_josh]

does anybody know how much was spent? no matter what channel im on i see a halo reach advert every advert break, every magazine i look in theres a halo reach advert, in nuts a pull out advert, i saw a halo advert that lasted 6mins, i mean must of been some serious £ behind all this, but ms surly do know how to advertise, this is what sony should be doing with gt5 to annihate sales

 

[psn_nWo-Iron_eagle]

halo 3 ultimately cost more than $40 million for marketing wise. it was said that halo reach had a 60% higher marketing budget source: http://www.mcvuk.com/news/40795/MS-spends-more-on-Reach-than-Halo-3

so close to est
66 MILLION OMFG

 

[APetePerson]

too bad the multiplayer was hacked and modded by low-lifed maggots

 

[Wasib]

Best thing Microsoft do. They spend a lot on marketing - pushing the product hard. Call of Duty and Grand Theft Auto were other examples - they seem to get exclusive marketing rights to the big AAA games often. It helps get customers and perhaps more importantly mind-share.

 

[PsychoMantis]

This isn't surprising I also noticed this I wanted to play Halo: Reach but didn't have a 360. All that changed yesterday when I bought one and also got Halo: Reach. The commercial didn't have me saying "im going to get a 360 and buy that" because I had that mindset from the get go. They do, in my opinion, overhype it a little too much but the game is so popular they want everybody and their mom playing it.

 

[dc89]

[QUOTE="APetePerson, post: 5191912]too bad the multiplayer was hacked and modded by low-lifed maggots[/QUOTE]

Yeah but only private games as far as I'm aware. Anyway. Bungie will probably wield the Ban Hammer again soon.

 

[Windex]

[QUOTE="psn_nWo-Iron_eagle, post: 5191898]halo 3 ultimately cost more than $40 million for marketing wise. it was said that halo reach had a 60% higher marketing budget source: http://www.mcvuk.com/news/40795/MS-spends-more-on-Reach-than-Halo-3

so close to est
66 MILLION OMFG
[/QUOTE]
i looked up on google and found this.
http://www.digitalbattle.com/2010/02/20/top-10-most-expensive-video-games-budgets-ever/

200 million bucks on halo 3.
so 320 million on Reach??

 

[Boogie Woogie]

Talk about it. Any online video even remotely tied to videogames i open on youtube kicks off with the reach ad. Its getting really annoying and i end up refreshing the page to skip it. These guys have really gone to town with Reach.

 

[Two4DaMoney]

Are those 20 dollar gift cards part of the promotion too? Best Buy, gamestop, amazon(can't quite remember).

 

[Dasimpse]

No not apart of it. That's them trying to stop people going to gamespot etc for the exclusive armour stuff

 

[Windex]

[QUOTE="Dasimpse, post: 5193720]No not apart of it. That's them trying to stop people going to gamespot etc for the exclusive armour stuff[/QUOTE]

i am pretty sure MS made deal with distributors to do that 20 dollar deal.

 

[higgos22]

is crazy to spend on advertising most games wouldnt have that much money spent on the actual game

 

[acryllicaltair]

there is absoltely nothing wrong in those sums if you are going to make 200 million on the first day

 

[LfCpS3]

Yea theres a lot of halo reach adverts.

Its also surprising seeing a lot of PS move adverts.

 

[IDgilly]

atleast its a mint ad. for an even better game. love it.......................