Blu-ray sales rise 300%

  • Posted July 27th, 2008 at 19:19 EDT by Eric Blattberg
  • 6,281 views
  • 23 Comments

In a beneficial turn of events for the home entertainment industry, Blu-ray sales continue to rise drastically despite the staggering U.S. economy.

As DVD sales decline, Blu-ray has been filling in the gap, generating more than $200 million in the first half of 2008. This is in stark contrast to the same point last year, where Blu-ray earnings were less than 33% of current figures.

“We are trending 8% Blu-ray sales [per title], and at the end of the year, we will be between 10% and 12%," stated Mike Dunn of 20th Century Fox Home Entertainment.

Lori MacPherson, general manager for Walt Disney Studios Home Entertainment, North America contributed her thoughts.

“I think people are becoming pickier on what they spend their money on, but home entertainment always represents a good value. Thirty dollars for a Blu-ray movie that you can watch over and over again is still a great value,” she commented.

As Blu-ray production costs begin to drop, savings will be passed on to consumers and, in return, Blu-ray will take an even more prominent place in people's homes. With HDTV penetration higher than ever, Blu-ray may very well overtake DVD prior to 2012, the previously accepted prediction.

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What are your thoughts?

  1. ryanh7 | ryanh7

    • 7:25pm BST - July 27th, 2008

    Lets hope they start putting a lot more titles on blu-ray

  2. yungder | yungder

    • 7:39pm BST - July 27th, 2008

    this is great news...if the games do not "save" the ps3, blu-ray most certainly will...i say "save" only because people seem to always think the ps3 needs to be "saved"...NOT!!!

     

    PSN:  yungder

  3. edward_moffet | edd

    • 7:42pm BST - July 27th, 2008

    not surprising really the entertainment industry is never really affected by the economy people place alot of value in entertainment, they can spend hundreds of dollars on movies and games they can enjoy over and over again or they can spend thousands of dollars on a vacation that they enjoy for a week the thing is theres always a need for entertainment, which option would you choose if moneys tight?

  4. princevegeta1980

    • 7:48pm BST - July 27th, 2008

    Bd's still need a price cut for me!

  5. BlueRevolvuR | BlueRevolvuR

    • 8:05pm BST - July 27th, 2008

    @above

    yea, BD's are still expensive, once they go down, my library will rise 300% too

  6. NoMercy666 | Ask me...

    • 8:26pm BST - July 27th, 2008

     Bye DVD, we will all miss you! They took out  HDDVD and now they are going after DVD.

  7. Alpha2

    • 8:31pm BST - July 27th, 2008

    they are getting cheaper, if you catch them on the sae day at Besy buy they're usually 24 bucks if you wait a while some places have them as low as 17, I picked up He||boy 1 and a few other movies for $17. and the Dark City Directors cut Bluray will be $25 for the week it comes out.

  8. Alti | Alti

    • 8:33pm BST - July 27th, 2008

    ryanh7

     

    they put everything on bluray, now lol

  9. terminator12259 | tacitassassin25

    • 8:37pm BST - July 27th, 2008

    i have bought 4 in the last month, bd arent that expensive buy them on amazon.com 30% off every bluray sometimes more

  10. smokeondavidp69 | smokeon

    • 9:12pm BST - July 27th, 2008

    I love blue ray I have not turned on my SONY 400 disc dvd player in two years I still whip the dust off once a week! I wish SONY would make a 400 disc blue ray player I would buy one if it was under 1000 dollars my 400 disc dvd player was 539 befor tax 6 years ago. anyway I only have 29 blue ray movies but when price goes down my blue ray movies will go up well over 400 disc in a few years. Any body want a SONY 400 disc dvd player in perfect cond. let me know I have 511 dvds that can go to. PSN ID smokeon

  11. vvmasterdrfan | VvMastrDrFan

    • 9:27pm BST - July 27th, 2008

    You know you can get really cheap brand new bluray movies from eBay.

    Thats where i get mine. and i only pay 15 dollars! still wrapped up never opened

  12. ryanh7 | ryanh7

    • 9:47pm BST - July 27th, 2008

    @ Alti

    Thanks, but definately not in australia. Still living of casino royale :@

  13. gameoholic | Demented007

    • 9:53pm BST - July 27th, 2008

    Blu-Ray is spanking it, harder and harder! PSN ID-Demented

  14. TekkenLord | HitMan00

    • 10:06pm BST - July 27th, 2008

    wow i didn't think blu ray would of become so popular so fast.

  15. RuiyJR | Tseska_922

    • 10:46pm BST - July 27th, 2008

    @TekkenLord thanks to the PS3 :D

  16. joeyjoejoeshababadoo

    • 11:32pm BST - July 27th, 2008

    They seriously need to get Fight Club on blu-ray..

  17. jicaley | UKMF-Jay

    • 3:11am BST - July 28th, 2008

    Where is TRANSFORMERS! Ive been waiting ages to watch that again but refuse to by the DVD.

  18. T-Dogg400 | T-Dogg400

    • 3:58am BST - July 28th, 2008

    Blu-Ray is the best of the world nd nothing cant beat it at the moment.

  19. chubacca

    • 5:57am BST - July 28th, 2008

    yeh yeh yeh, blah blah...

    Whenever Sony has nothing to offer they start pushing blueray stories. BORE-RING! This chick Lori MacPherson from Disney isnt saying anything new. Gee wiz maybe it might catch on by 2012... Wow wee. FAIL.

    Blueray is no big deal - I got a few movies and meh... yeh it's ok but not that great. Its not THAT much better than DVD upscaled just a bit better. I paid like AU$36 each Black Hawk Down and Total Recall rushed home put it in my PS3 and sat back to watch it on my Bravia and.... was let down. Anyway they are too expensive and at $30 you can blow me lady. Im not paying that to watch a Disney flick. Make them $6 and maybe you wont have to swallow. Blowray is yesterdays news - Im not excited unless your mouth is wrapped around my knob. Hey Lori MacPherson... you better look like Elle.

  20. Odium_Generis_Humani

    • 8:54am BST - July 28th, 2008

    Well how about that.  Good for them.

  21. stovich | TasteLikeBurning

    • 11:08am BST - July 28th, 2008

    $30 is still too much for a movie. Personally, I'd never pay a dime over $25, and that's for something really decent. I was at fye the other day and not one of their new blu-rays were under $30. Not even the older movies.

    However, the other day I got in on the Amazon promo: buy 2, get the 3rd free. Got Dawn of the Dead, Day of the Dead and From HeII all for $41.80 w/free shipping. Giggity...

  22. gingo | gingo

    • 7:39pm BST - July 28th, 2008

    psn id: gingo... once blu rays go down in price it will be even better but its good to see people buying a new technology in a big way especially when its so good

  23. DragonAsh | Drag0nAsh7

    • 9:43pm BST - July 28th, 2008

    haha 300%. That's QUITE the number.

    I think 30 bucks for a Blu-Ray disc is worth it. It just needs to be a dam good movie.

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