RSS 3:07pm EDT Wed 15th Oct 2008 935 online (175 members & 760 guests) PSU.com: News - PS3-NFL extends exclusive deal with EA Sports
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  • Madden 08 Developer: Tiburon Publisher: Electronic Arts Genre: Sports Sub-Genre: American Football Release Date: Aug 14th, 2007 Additonal Info:
  • Madden 07 Developer: EA Tiburon Publisher: EA Genre: Sports Sub-Genre: American Football Release Date: Nov 17th, 2006 Additonal Info:
  • Madden 08 Developer: EA Tiburon Publisher: EA Sports Genre: Sports Sub-Genre: American Football Release Date: Aug 14th, 2007 Additonal Info:
Developer: Tiburon Publisher: Electronic Arts Release Date: Aug 14th 2007 Genre: Sports Sub Genre: American Football
Madden 08
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NFL extends exclusive deal with EA Sports

Posted on February 12th, 2008 at 07:06 EDT

The Wall Street Journal has revealed that the NFL and EA Sports have come to terms to extend their exclusive deal until 2012, which gives EA Sports an additional three years to cash in on the Madden franchise.

The official announcement is expected to be made later today:

"At an EA briefing for analysts today, Mr. Moore plans announce the extension of a deal with the National Football League and the NFL Players Association through 2012 that will continue EA’s position as the exclusive maker of NFL videogames, including Madden. EA’s previous exclusive NFL deal was due to expire next year."

This doesn't come as a huge surprise but does disappoint some NFL football game fans as the Madden franchise no longer has competition, which in the video game industry, is usually what drives developers to produce the best product (just look at what competition has done for the FIFA franchise since Pro Evolution Soccer). The original deal commenced in 2005 and was set-up up for a five-year licensing deal to have the exclusive rights to NFL's teams, stadiums, and players.

Madden NFL celebrates its 20th anniversary this year and has pulled in more than USD 2 billion in sales over the franchise's life. Although widely successful yearly, sales of the 2008 version of Madden were down 13% last year compared with the previous version of Madden (2007) the previous year.

Source

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What are your thoughts?
posted 7:35am EST - February 12th, 2008
1

no god, NO

posted 7:55am EST - February 12th, 2008
2

3 more years of uninspired, no innovation football with bad music

posted 8:32am EST - February 12th, 2008
3

"BOOM! Tough actin' EA interactive!"  lol, new slogan for the next 3 years, cause every one knows that's the only thing that will change. No, seriously, perhaps they will get something right. Off subject but I do kinda miss NFL Blitz on the ps1. Sony should bring that to Playstation Network.

posted 8:34am EST - February 12th, 2008
4

psn id: gingo.... dont play american football games but anything that EA gets the rights to for more years cant be good

posted 8:43am EST - February 12th, 2008
5

sucks .... they have been going down for a long time .... ea has !! Though I'm surprised the NFL extended it !

posted 8:59am EST - February 12th, 2008
6
this is terrible. how can u call yourself the best with no real competition? ea sports sucks.
posted 9:26am EST - February 12th, 2008
7

Too bad most people, myself included, shun anything EA spits out. Football doesn't seem like something that should change year over year (gameplay-wise), but EA shouldn't have any say in my favorite sport. The NFL has made some extremely poor decisions lately if you ask me.

posted 9:46am EST - February 12th, 2008
8

@muzikguy yeh i agree with you gameplay should change to much but graphics are something that should always change like the inviroment or soemthign people get tired of buying the same game year after year when the only thing that has changed on it is the rooster

posted 10:06am EST - February 12th, 2008
9

Crap.

posted 10:15am EST - February 12th, 2008
10

its not even football for gods sake..........they run around with it under their arms then throw it........how can they call it football???

posted 10:38am EST - February 12th, 2008
11

This is bullcrap!!!! I am not going to give another dime to EA, I need about 3,000 more people to do the same..... I cannot make a difference on my own! Money talks BS walks!

posted 10:44am EST - February 12th, 2008
12

Today is a dark day for all NFL fans

posted 10:51am EST - February 12th, 2008
13

This sucks. EA obviously cant make goo football games. They must be paying a pretty penny for this.

posted 10:56am EST - February 12th, 2008
14

bad news, bad news indeed.

posted 11:00am EST - February 12th, 2008
15
You'll all buy it YEAR AFTER YEAR just watch n I have 2 say madden 5ucks
posted 11:07am EST - February 12th, 2008
16

the last madden i bought was in 97, and i dont plan on buying one anytime soon. i hate madden.

posted 12:56pm EST - February 12th, 2008
17

Well this sucks though i can say that I'm not surprised. 

posted 2:29pm EST - February 12th, 2008
18
Well, if people stop buying it, then sales will continue to decrease. I did not buy 08 and will not be buying them anymore. Just like Devil May Cry 4, when it was announced as a multi platform game, all of these folks were boycotting Capcom. Now, everyone is getting excited about the game. When sales really begin to decrease, that is when we will have the only possibility of a better NFL game.
posted 2:34pm EST - February 12th, 2008
19

EA Sports Sucks!!!!   --- Did you see that NFL Tour game ..if they keep this up they are gonna have to pay NFL for desecrating there name with these bad games.

posted 2:40pm EST - February 12th, 2008
20
OMG. Please don't let this happen to FIFA. We need competition.OMG. This a monopoly happening just like M$ is doing with windows. I would not be surprised if M$ bought out EA.
posted 3:09pm EST - February 12th, 2008
21

i do not like EA and their games. maybe timesplitters future perfect was okay since they published it.

posted 3:20pm EST - February 12th, 2008
22

This is anti competitve at it's very finest.  Without the NFL licensing, any football game is dead.  We do not have to sit back and watch them do this to us. Send an emaill to the FTC and ask them to investigate this deal antitrust@ftc.gov

posted 3:23pm EST - February 12th, 2008
23
I agree with all of u guys EA stinks.. I'll rent this game this yr.. COME ON EA STEP IT UP... I still have alittle tiny hope in u...
posted 4:30pm EST - February 12th, 2008
24

YEAH 3 more years of me not buying another Madden game... My wallet thank's you EA!!!!!!

posted 4:42pm EST - February 12th, 2008
25

EA sports is odviously afraid of what any other developers can make of a football games with the NFL licence such as Sega and 2k sports. Lets face it, NBA 2K series are way better series the EA's Live series. If 2K had a real shot at next-gen football with an NFL licence then there would be no point in buying any sports games from EA unless it's like boxing (Fight Night) or something. EA = SUCKS!!!!!!!!!!! 

posted 4:52pm EST - February 12th, 2008
26
Damn it.
posted 5:11pm EST - February 12th, 2008
27

Eff you NFL.

posted 6:16pm EST - February 12th, 2008
28

screw ea!!!

posted 7:17pm EST - February 12th, 2008
29
i haven't bought an ea game since they published that black cat pirate game during the first year of the ps2 launch ( i forgot the name )
posted 7:48pm EST - February 12th, 2008
30

"2012" hate that number. *why? Judgement Day/Illuminati/Armegedon.

dam Assassin's creed. 

posted 4:09am EST - February 13th, 2008
31
EA cant make a quality football game plain and simple
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