Take-Two hopeful that BioShock 2 will outperform original
- Posted June 18th, 2009 at 10:00 EDT by Mike Harradence
- 29 Comments
Take-Two chairman Strauss Zelnick has said he is hopeful that upcoming sequel BioShock 2 will pack more of a punch at retail than its predecessor as a result of brand awareness.
Speaking to VentureBeat, Zelnick confessed that he would have liked to have seen the original BioShock sell in the region of five million units globally, despite the FPS having been met with overwhelming praise from gaming critics upon release.
“We announced it sold around 3 million units,” he stated. “I’d like to see a title like that sell 5 million units. That would make the difference for us. If you have four or five titles that are significantly successful, that will meaningfully change our profitability.”
“BioShock got a lot of attention. It’s brand is huge. It won lots of awards. But it wasn’t as huge as a seller. I’m hopeful that BioShock 2 will benefit from the brand awareness, where people will play it even if they didn’t play the original.”
The executive also revealed that Take-Two now has 16 titles in its catalogue with sales in excess of one million copies.
BioShock 2 is due out on PlayStation 3, PC and Xbox 360 later this year.
Related Content
Comments
-
-
-
-
-
Beasley2K
- 5:23am EDT - June 18th, 2009
- 5
Well, I still haven't played the actual game, but the demo really impressed me, although it was a bit limited. I intend to get BioShock as soon as I can, and I'm already looking forward to the sequel. Microsoft are screwed now that it's gone multiplatform, because I was persuaded to buy an Xbox 360 just for that game. Now that it's not exclusive, they have nothing that, in my opinion, outdoes anything on the PlayStation 3, and Microsoft just lost a potential customer!
-
-
radgamer420
- 5:51am EDT - June 18th, 2009
- 7
Hopefully the PS3 version wont be graphically inferior to the 360 version like the first one was. That one looked horrible on PS3 but amazing on 360. Kind of like Ghostbusters.
-
supamariobrotha
- 6:00am EDT - June 18th, 2009
- 8
the first was fun i expect no less for this game and alright this is wayyyyy off subject but does anybody know what the next ps3 exclusive to be released is, is it ninja gaiden sigma 2 or afrika or what? and @7 if you love the 3rd party rrod machine then why do you keep coming back to PSU?
-
-
-
-
-
-
-
DigitalBeast
- 7:18am EDT - June 18th, 2009
- 15
@7 Oh you pesky little troll :) PS3 version outperformed the 360 one in the gametrailers video during the water scene. If the FULL RGB setting was used, they would look much closer, if not even. Keep your garbage to yourself. Unless you're really such a pathetic little XBUTT.
-
Beast of Bourbon
- 7:22am EDT - June 18th, 2009
- 16
Im playing Bioshock 1 on survivor without vitachambers at the moment, cant wait for Part 2!
But please give us a bigger wallet this time and let us carry more ammo.
I hate leaving loot behind ;)
-
-
-
-
-
-
hillybilly
- 11:05am EDT - June 18th, 2009
- 22
@7 if anything the ps3 version was graphically superior, now drag your 360 fanboy idiocy out of here
-
-
Charl3z523
- 11:31am EDT - June 18th, 2009
- 24
I could've sworn that take Two wanted Bioshock 2 to underperform the original!
-
Metal Militia
- 11:37am EDT - June 18th, 2009
- 25
No **** it will beat the original in sales. It's multplatform and the first was one of the best games of the generation.
-
-
Son_of_Arda
- 4:23pm EDT - June 18th, 2009
- 27
@13
Meet someone in real life that I met on the internet? No thank you, that sounds a bit paedophilic...
PS: Hi Dad.
-
-
This will permanently ban this user and delete all associated comments. This action is irreversible, are you SURE you want to do this?!




