Sony says PS Vita sales are at 'low end of what we expected'
- Posted January 9th, 2013 at 05:56 EDT by Michael Harradence
Sony Corporation head honcho Kazuo Hirai has touched base on the state of PlayStation Vita’s global sales.
Speaking at CES (via the Wall Street Journal), Hirai admitted the high-powered handheld’s sales are “at the low end of what we expected.”
However, despite PS Vita not selling as well as Sony had hoped, Hirai observed it is too quick to judge its success until the device has been on sale for at least five years.
“Long-term is what is important,” he insisted.
Since last April, Sony has opted to combine sales of PS Vita with its predecessor, the PlayStation Portable, rather than cite individual sales. However, it did let slip that PS Vita had moved 1.8 million units as of May 2012, described by Hirai as “a good start.”
The hardware giant has forecast PS Vita and PSP to have sold a combined total of 10 million for the full financial year ending March 31. The company’s Q3 financial report, which covers the lucrative Christmas period, is due in early February.
Stay tuned to PSU.com for more details.