SEGA to continue Relic's focus on PC market after THQ Canada acquisition
More news is rolling in after yesterday's THQ shakedown, and this time its SEGA's turn to speak up on the acquisition of Relic Entertainment. In what's referred to as a move to "further reinforce PC game development capabilities," SEGA today announced the acquisition is a critical step in the company's business strategy. It seems, for now, it will remain focused on the PC market instead of pushing to enter console development.
Any hopes of Relic's big franchises, like Warhammer 40K Dawn of War and Company of Heroes getting console release versions seems slim at this point. SEGA said its three development companies in the U.S. and Europe are already working to support online games, including those on PC, smartphones and social games. The acquisition of THQ Canada Inc. (familiarly called Relic Entertainment) will "further advance the provision of various appealing entertainment contents by utilizing THQ Canada's high-end content development capabilities and accumulated development know-how, and increase SEGA's presence in the PC online game market."
Of course, who knows what SEGA has in store for Relic's franchises, but it appears at this point they'll focus primarily on PC markets.
"We are thrilled to have Relic Entertainment join the SEGA family. The acquisition is a strategic fit and a critical step in growing our business," John Cheng, President and CFO, SEGA of America said. "They are a well-respected studio with a reputation for making creative and innovative games and we look forward to seeing what great things we can create together over the coming years.”