Activision’s Q1 2010 financial results are in, and it’s better than anticipated. The company’s net revenues finished at $1.3 billion, while its non GAAP net revenues finished at $714 million.
It’s probably no surprise that Call of Duty: Modern Warfare 2 and World of Warcraft were the big horses, so to speak, the former finding itself as the number one title overall in the U.S. and Europe for the quarter.
The company’s CEO Bobby Kotick said in a press release that, “our better-than-expected first quarter performance was driven by strong global consumer demand for Activision’s Call of Duty and Blizzard Entertainment’s World of Warcraft.”
“Throughout the remainder of the year, we plan to release our strongest video game lineup ever based on some of the industry’s highest quality, profitable franchises,” he said.
The recent news of Activision’s ten-year alliance with Bungie demonstrates how the company continues to “find ways to add profitable franchises that allow us to increase our operating margins.”