Sony Computer Entertainment America’s Vice President of Product Marketing, Scott Steinberg, has said that the competition has already utilized its “big assets” in the on-going format war, and as a result, may have “punched themselves out of the fight."
Speaking to GamePro, Steinberg commented, "Our competition has already leveraged all their big assets in the first couple of years and may have punched themselves out of the fight.”
He went on to say how the victory of Blu-ray in the high definition format war has made a significant impact on PlayStation 3 sales, adding, "I think [the Blu-ray win] is a huge momentum builder for us and I think it is part of why we believe 2008 is going to be a monster year for the PS3.”
“When you incorporate games like Gran Turismo 5, Metal Gear Solid 4, Little Big Planet, and Resistance 2…there will a great mixture of new IP and proven PlayStation brands," he said.
Steinberg also hinted at the possibility of introducing movie and music downloads on the PS3, stating, "We have entertainment leverage and that means music and movies. No other company has that ability or those assets. The PS3 is the hub….you can probably connect the dots. Stay tuned!"