One might come to the conclusion that the overall results from the Blu-ray vs HD DVD sales this holiday season, will pretty much paint the picture for how this battle will end.
The year 2007 marks the first full calendar year that both formats in terms of availability. This holiday season pits Blu-ray vs HD DVD up against each other as consumers have had ample time since their release and throughout this year to learn more about the products. Black Friday was the official start to the holiday season and the result is already leaning towards Blu-ray.
According to Nielsen VideoScan data for the week of Black Friday, figures shows that 72.6% of high-definition titles bought by the consumers were from the Blu-ray format while only 27.4% came from the HD DVD camp. Now keep in mind that there are some HD DVD players that is selling as low as USD 98, which is one quarter of the lowest price for a Blu-ray player.
Keep in mind, this is just Black Friday; Blu-ray still has Christmas and early 2008 after Christmas sales to prove that it is indeed the consumer favorite not only in North America, but around the world.
Source: Hollywood Reporter

It has been on the official Blu-Ray site for like a week or so, and only now you report it?!
I wonder why the HD-DVD camp would think anyone would buy a cheapo,worthless HD-DVD player as a present for someone they really love.
Man, oh man! Looks like M$ chose the wrong format for the cheap XBox (more like cardboard box) 360. Blu ray is looking pretty good so far!
Well... If PS3 beat the Wii 2:1 in japan, I wouldn't doubt that Blu-Ray sales would be able to match!
psn id: gingo.... lol even though hd dvd palyers are so much cheaper blu ray is still outselling them what does that tell you about what the customers want
Blu-ray FTW! Hope the price on BD (movies) would go down.
Looks like HD-DVD is going the same direction as the UMD
the cheap HD DVD player doesn't even play 1080p
i wonder if hd dcd will ever give up?
can u spell OWNED!?
O-W-N-E-D
thats how.... hhaa
I'm in love with Blu ray, and I hate HD DVD because it is backed by M$, BUT selling HD DVD players that only go up to 1080i is a VERY good move. Most TV's don't even support 1080p, but you know, obviously consumers still want Blu ray. helI ya!!!
Just 8. You're an idiot. It already came out and it was the fastest selling HD format movie UNTIL Spiderman 3 came along and shattered it's records. So NO it didn't help them.
Good