Ubisoft user-generated content game announced

  • Posted August 13th, 2007 at 17:06 EDT by Eric Blattberg
  • 3,409 views
  • 24 Comments

Ubisoft seems to have taken a page out of PlayStation Home and LittleBigPlanet's book, recognizing that user-created content is the future.

Yves Guillemot, Ubisoft CEO, delivered his keynote speech at the Edinburgh Interactive Festival today, prodding the industry to recognize the importance of giving users the option of creating their own unique experiences.

Quite unsurprisingly, with all this touting of user-generated content comes the announcement of a secret title in development by Ubisoft that will make sure the "consumers are the stars."

"The goal is really to make sure our consumers become creators," said Guillemot.

"If the creator only has an Xbox 360 then we will help him port [content] to another console. Although some users will be happy to see their creation just on one console. The goal is to make sure that users can show their friends that they are capable of creating content and prove it to themselves."

Ubisoft hopes not to alienate any consumers with a system containing a steep learning curve.

"We must make sure we create tools as easy to use as possible. And then we'll be able to monetize the work that is done."

Guillemot even detailed a sophisticated mentoring system which should provide benefits for both new consumers and die-hard veterans.

"We are going to put a mentoring program within our games whereby new consumers can get help and the player helping will be rewarded with points or free games," he finished.

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What are your thoughts?

  1. D3v1lwqer23

    • 5:15pm BST - August 13th, 2007

    This is terrible, why cant a company be innovative?  Do something new!  Or F that, stick with action games, or something like that, but stop trying to make ideas your own.

  2. NoStop

    • 5:40pm BST - August 13th, 2007

    ubisoft cant seem to stay original ... oh well will see what they can come up wit.

  3. Official Blue | OfficialBlue

    • 5:55pm BST - August 13th, 2007

    Stupid Ubisoft hate them so much.... LBP

     

  4. Whip1242

    • 5:59pm BST - August 13th, 2007

    Madden 08 is only running at 30 fps, PSU.com lied....

  5. wiganlad26

    • 6:25pm BST - August 13th, 2007

    xbox 360 to ps3 port = crap graphics and frame rate "aka rainbow six"

    ps3 to xbox 360 port = error not enough room on disc please insert a disc with more space.

  6. galaxyman14 | Apollo15

    • 7:18pm BST - August 13th, 2007

    F*** Ubisoft! They've been on Microsoft's side all along and now they try to act like they love user-created content? You're not convincing anyone Ubisoft.

  7. gingo | gingo

    • 7:45pm BST - August 13th, 2007

    psn id: gingo.... *cough* cant think up original game types *cough* but knowing Ubisoft it will be a half assed attempt and come nowhere close to LBP or home

  8. Alpha2

    • 7:55pm BST - August 13th, 2007

    You know something? This really isnt a bad thing guys. It's clear that they were inspired by things like LBP but isnt that the whole point? LBP is meant to inspire and generate new ideas as well as make gaming in general grow. So when another company decides that the model is something they can grab onto, we should be happy to see it happen! It means maybe a few less FPS games maybe a new style or genre can emerge because someone took these tools we're getting and came up with something no one thought of in an innovative way. I understand you guys hate Ubisoft but that dosent mean the direction they going has to be hated as long as it's not a direct ripoff of LBP.

  9. Master_Man

    • 8:07pm BST - August 13th, 2007

    lets kill noobisoft

  10. mystik4l06 | mystikal06

    • 8:17pm BST - August 13th, 2007

    hmmm

  11. ChocolateBuddy | JWdarkn3ss

    • 8:48pm BST - August 13th, 2007

    little big planet wanna be. nothing will stand up to lbp

  12. royboy | bigfreezy1975

    • 8:51pm BST - August 13th, 2007

    ‹--------------------- oh yes and is it true, doobysoft also got EA on board too!?! Now the devil and Mr Moore are plotting the takeover of a 1nce good software company. I don't know about them anymore.

  13. galaxyman14 | Apollo15

    • 9:03pm BST - August 13th, 2007

    @Alpha........ Yes it will be a bad thing whenever Ubisoft and all the other companies start capitalizing off of the idea by screwing the consumer over. They're Ubisoft so they will figure out a way to make this idea totally suck.

  14. coolasj19

    • 12:14am BST - August 14th, 2007

    haze and ac?

  15. Babiloo | XavierHarkonnen

    • 12:28am BST - August 14th, 2007

    hows it original when other games (lbg and home) are already doing it and ubisoft decides to copy them?

  16. ladellb

    • 12:37am BST - August 14th, 2007

    It was only a matter of time that either MS or a developer who favors MS "copied" what will obviously be one of the strongest selling games on the PS3. I'd expect even more title, including a first party MS game that copies LBP before Christmas. What kills me is how he's talking like it was his idea, and trying to sound like he's forecasting the future of gaming.

  17. PS3-The Ultimate Machine

    • 6:14am BST - August 14th, 2007

    Moore:"Ya know,ideas are stolen".Sorry for that but that guy is now at EA,and still $crews Sony,is he crazy or something?

  18. Tha_Last_Romeo | Tha_Last_Romeo

    • 8:02am BST - August 14th, 2007

    Ubisoft can suck my SixAxiS and jump off XBox Power cable. Who cares about Ubisoft? EA, Capcom, and Ubisoft are whores for Xbox. I dont care about anything they say

  19. Byuu | Midget

    • 9:57am BST - August 14th, 2007

    i dont know what they are gonna do with this

  20. motzo

    • 10:18am BST - August 14th, 2007

    dont you realise your the unoriginal ones if people had said wow this looks great basiclly this whole forum section would have followed suit . learn to think for your selves

  21. jfash007 | jfash007

    • 10:39am BST - August 14th, 2007

    ubisoft in fire!

  22. ebe

    • 4:27pm BST - August 14th, 2007

    isn't it the same one who told the only good console ($$$) was the wii ?

    overclocked gamecube = cheap 6 month developed games, (when you don't simply resell the gamecube games itself RE4, Zelda, etc.) (ho yes, I forgot, with wiimote addition :-).

     

    So the best console is the wii, but they develop hardcore game primary on xbroken360 with bad PS3 conversion, but the revolution come in user-generated  crap ( I'm sarcastic, but hey, I'm not that much impressed by the whole "user generated stuff" on internet or other, actually )  on the PS3 ..

    chuut up and just make yourself pleasure dreaming of all the $$$ you'll make...

  23. Playing Beyond Today | Cottonmouth1

    • 9:09am BST - August 15th, 2007

    I'm upset with Ubisoft right now they better just cool it and release Assassin's Creed cause they already made me pass on GRAW 2 for running their mouth, I'm down with Sony just cause everybody is hating on them HARD these day they need the support.

  24. InfernoReaper | GrimDarkling

    • 8:44am BST - August 17th, 2007

    I say we toss Ubisoft in a building with EA, lock the doors, and set it on fire.

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