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Yoshida: LBP Sony's biggest title across all markets in '08

Posted on September 1st, 2008 at 11:33 EDT

Sony Worldwide Studios President Shuhei Yoshida has declared that Media Molecule’s highly anticipated LittleBigPlanet will be the most important PlayStation 3 release of 2008 across all major territories.

Speaking to VG247.com, Yoshida stated, “LittleBigPlanet is going to be the biggest title for Sony in all markets this year.”

“History tells us how difficult it is for games developed in Europe or in the US to be successful in Japan, and with this generation we see Japanese consumer supporting more and more games coming from western Europe,” he added.

“It’s massively important, because it has so many things that it’s doing right in our minds.”

“That really shows the way the whole industry will be heading. Giving power to the consumers to express their creativity by creating something that’s fun for others to play. So we really want to make it a global success, including the Japanese market.”

LittleBigPlanet is scheduled for release in October 2008.

Next: Rumor: SOCOM hitting Europe on October 17

Website LivePlay3 is reporting that Sony’s upcoming tactical shooter SOCOM: Confrontation will be released across Europe in three different incarnations on October ...

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What are your thoughts?
posted 11:37am EDT - September 1st, 2008
1

I reckon it really will be a global success! LBP really has a little somethin in it for everyone, and if it doesn't have somethin for you, then create it! :P

 

PSN-HalfOfZero

posted 11:40am EDT - September 1st, 2008
2

lbp ftw

posted 11:47am EDT - September 1st, 2008
3

Definitely will be a global success!

posted 11:57am EDT - September 1st, 2008
4

Should be a very good game and highly anticipated...hope its not overhyped than it should be like some games not naming any *cough* HAZE *cough*

posted 12:02pm EDT - September 1st, 2008
5

yea this game is going to sell many copis. all sony needs to do is get some adverts on tv and they should be good.

posted 12:34pm EDT - September 1st, 2008
6
GO LBP!!! We want Sackboy on our consoles ASAP.
posted 1:03pm EDT - September 1st, 2008
7

if they advertise LBP rite here in N.A it should sale well and be successful. but on the other hand LBP comes out in the middle of the game season from all three consoles and the first party exclusive. then you have third party games coming out and some of those games hold weight and have history behind them. Sony have two games with  history behind them R2 and SOCOM plus being realistic if the people who still have PS2  waiting for SOCOM to come out to buy a PS3. SOCOM have particle of out sailing LBP. they should start with tv ad's now to out shine gears 2 which come out a week after thats going to sale and will pull alot of people there way. you have bio shock thats going to pull people there way LBP have alot of hurdles to jump since its the new kid on the block.

posted 1:19pm EDT - September 1st, 2008
8

Strange, it isn't released yet but it is already big. It's not even a known franchise like MGS, Socom, Motorstorm or Ratchet & Clank.

 

Is this very good marketing or is everyone really that interested in this game? I know I am, but why? I haven't even played it yet.

posted 1:32pm EDT - September 1st, 2008
9

I'm more looking forward to R2 than LBP

posted 1:34pm EDT - September 1st, 2008
10

he will look like a jerk if LBP turns out NOT to be the ultimate seller, of course I'm pretty much confident it will sell like hot cakes, but would be interested in his statements if it sells poor - what would he say then?

posted 1:37pm EDT - September 1st, 2008
11

This is what many PS3 Forumers have been saying since the introduction of LBP, so its nothing new for some of us. Its such a fantastic looking game with great ideas, even if it is childish. But hey...call me an immature child.

Apparantly thats what women claim anyhow so I've grown immune.;)

posted 2:29pm EDT - September 1st, 2008
12

of course it is, i cant think of ANY title in the history of gaming that had this much mass appeal, this game has great potential to revolutionize community gaming. it will bring so many people in

posted 3:51pm EDT - September 1st, 2008
13

sorry but mgs4 was the most important game this year for the ps3 and without the massive success of mgs4 and all the reviews loving it people would not of bought a ps3 to play it...in short mgs4 was a game people bought a ps3 for where not as many people will buy a ps3  just to play lbp.

posted 4:52pm EDT - September 1st, 2008
14

I feel confident that this game will sell loads of copies.

posted 5:39pm EDT - September 1st, 2008
15

The word of mouth alone probably has millions of people sold on this game already. 

posted 6:19pm EDT - September 1st, 2008
16

mark wesker mgs4 is an absolutely amazing game to be sure but it doesnt appeal to everyone like lbp does mgs4 appeals mainly to hardcore gamers and fans of the series and the like of which but lbp appeals to basically every market little kids teenagers parents and even grand parents because of the aesthetic and the approach of the gameplay and how flexible it is to say that this game wont sell ps3s even as good as mgs4 is downright foolish

posted 8:10pm EDT - September 1st, 2008
17

As much as I love MGS4, I did think LBP has the potential (not saying it will) but it has the potential to sell more consoles than MGS4 because it appeals to a larger audience.

posted 9:01pm EDT - September 1st, 2008
18

I love you LBP!

posted 9:59pm EDT - September 1st, 2008
19

I thought Media Molecule WAS japanese!!>.<

posted 10:26pm EDT - September 1st, 2008
20

MGS4 was not the most important game of the year. It was for fans but thats about it. It probably only sold consoles to people who were already going to get one.

posted 6:20am EDT - September 2nd, 2008
21

I really hope for Sony's sake this games meet atleast the minumum expectation or else it will e a heavy blow, because they keep hyping and hyping.

posted 9:01am EDT - September 2nd, 2008
22

Sounds big.. sadly most of the PS3 owners i talk to and even myself still do not understand the concept or even think the game looks remotely fun.. as one said "it looks just like any other platformer".. so I think the big hurdle for Sony is to release a demo as soon as possible since there must be so much more to this game.. or I hope there is judging by the press hype!

posted 10:03am EDT - September 2nd, 2008
23

#22, so in any other platform platformers you can create your own character? your own level?

posted 10:48am EDT - September 2nd, 2008
24

@16 we`ll see, i bet mgs4 moves more ps3 then lbp will do.there was a massive surge of like 75,000 ps3 sold in week in japan when mgs4 came out,dont see lbp matching that.people who like lbp type games already have a wii,like u said ps3 is for the hardcore.i agree with 22 i dont really see the big deal with the game,looks amazing but think it will get boring fast. just ask urself this, which one would microsoft rather pinch for there console  mgs4 or lbp and i bet its mgs4.

posted 11:12pm EDT - September 2nd, 2008
25

Doesn't really matter, MGS4 pretty much can't work with 360, and we know they'll never get LBP. That said, I think LBP will sell a lot of units and systems because of the word of mouth, yeah it doesn't look thrilling but the appeal is massive and the opportunities (especially being able to sell your creations) is gonna grab tons of attention, even more when it hits shelves than now. I think it'll hit big in Japan, I'm no expert on Japanese culture (like some claim to be) but in my experience cutesy games with endless options seem like their fortay.

Also, I have to disagree with many of you in that there hasn't really been much hype for this (stay with me here) All I've run across so far is some lame-duck comments by the devs and 2 or 3 seconds of it on the PS3 commercial. BUT the hype is coming from people who have played it and us posters who have only seen and read about it. In short, we are doing all the advertising for them. A solid strategy if I ever heard of one.

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