Rogers Video welcomes in Blu-ray

  • Posted November 1st, 2007 at 23:15 EDT by

Rogers Video, a Canadian entertainment retailer specializing in movies, games, and wireless devices made an announcement that is starting to become synonymous with Blu-ray.

Because the consumer demand was so high, Rogers Video announced that they just added Blu-ray rentals to over 250 of its retail stores all around Canada. To add frosting to the announcement, Rogers Video revealed that the Blu-ray titles will also be featured in their all new “Star Rewards” program that gives customers free movies based on the quantity of points gained through various transactions.

VP of Merchandise & Distribution for Rogers Retail, Michael Jacobson said, "We are witnessing increasing customer demand for high-definition movie titles. Our goal is to ensure that we are supplying our customers with choice and availability in whatever format they are after".

Add another point to the Blu-ray tally.

Go here to check out Rogers Video.

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