Change4Life changes strategy
- Posted April 27th, 2009 at 23:48 EDT by Eric Blattberg
- 16 Comments
Change4Life, a U.K. initiative promoting good health and exercise, was blasted by the gaming industry when this print advertisement was revealed. Sony even contemplated suing the company that created the ad, The Gate, because the controller in the picture appeared to be a PlayStation controller.
VG247 spotted the latest Change4Life commercial, which now promotes active gaming as a healthy activity -- quite the 180 from "play video games and risk an early death."
Check out the video right here.
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Nastradamus87
- 8:54pm EDT - April 27th, 2009
- 5
^ Do you realize that your post has three complete sentences but only one period mark? England's commercials may suck, but the American public education system is an epic failure.
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SunnyLovetts
- 9:09pm EDT - April 27th, 2009
- 6
^ I'm American and I agree 110%
=]
errgerrr!!! herheeerrheaerrr!!
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markwesker
- 1:20pm EDT - April 28th, 2009
- 13
its a goverment funded advert,what do u expect....the matrix.
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teevanator
- 2:23pm EDT - April 28th, 2009
- 14
yeah oatmeal its for three year olds...think before you speak
:D peace
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stovich
- 4:37pm EDT - April 28th, 2009
- 15
@5 - there are not 3 complete sentences in that jargon he typed. At best, you have an incomplete, a fragment and an expression. What's that say about your education system? You people on here need to stop being so holier-than-thou and quit being so easily offended. Everyone's starting to act like the people that got all upset over Konami's 6 Days in Fallujah. American, of course.
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BenY0shir0
- 5:23pm EDT - April 28th, 2009
- 16
WAY TO GO. Way to just completly flip what you were trying to say, seriously...but yeah go ahead and die already
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