Dantess

• 12:38pm EST - December 11th, 2012
• 1

This guy seems to think of everything! I can definitely understand why he chose it after reading his thought process, but I actually liked the cover before I read any of the online 'hate' for it. Its realism is a nice contrast to the stylised graphics found in-game. But really... downloadable covers for a game? Seems like Levine is covering all bases! The guy literally sweats passion for games...

DOUCHEBAGG

• 1:24pm EST - December 11th, 2012
• 2

 Why not make a really cool looking cover just for the collectors edition or the songbird edition and leave the mediocre art covers for the average joe? Because only the real fans would buy those editions and I think we deserve some decent cover art. Not this "lets attract the cod fan boys because those are the kind of covers that catch their attention and thats where the money is" which is true, sadly, but also think about the real fans who can truly appreciate the art that is bioshock. Sad day for gaming when devs have to risk anything just to make a few extra dollars. Thanks activision!!

Fenix

• 4:03pm EST - December 11th, 2012
• 3

Having Elizabeth on the front would sell more people, sex sells - especially in gaming, it seems.

Bio

• 11:51pm EST - December 11th, 2012
• 4

Makes sense. Trying to get the more mainstream gamers (who are mostly FPS dudes) in on the game by the cover and then be pleasantly impressed by how much more it does as a game. Elizabeth, in spite of her sex appeal, would probably tone down the bro-action focus that the cover currently presents. And finally, I presume Ken is banking on secondary demographics like, say, girl gamers, to already be fans of the series or informed on the game, as this cover would not reach them (generally speaking).

S-J-D

• 5:05am EST - December 12th, 2012
• 5

 @1    couldn't agree more.

@2     seriously speaking, how many times do u look at your game cover once u buy it. do u frame the game case on the wall or u just tuck it in between all the other game cases that u possess, on the shelf or in a drawer !?

cut the guy some slack, he's going head over heals to satisfy every1. And as Dantess said, The guy literally sweats passion for games...