• Posted March 14th, 2013 at 06:48 EDT by Steven Williamson

A report by market research specialist Nielson on the use of video-on-demand (VOD) and streaming services on consoles has revealed that PlayStation 3 owners watched video content 25 percent of the time when using their systems in 2012.

It’s a stat which indicates that PS3 is leading the trend for people watching streamed content on their consoles, with the figure up 15 percent from the previous year. In comparison, Xbox 360 owners streamed video 13 percent of the time, while Wii users watched video 32 percent of the time.

The comparison chart below shows the statistics and a breakdown of how things have changed since 2011.

           

 

What we’ve also found interesting is that Xbox 360 gamers are reported to play videogames online 33 percent of the time, while PS3 gamers spend just 18 percent of their game-playing time hooked up to multiplayer titles. We’re guessing Halo has a lot of sway over that particular stat.

With the release of Microsoft and Sony's next-generation consoles looming we should see this trend gathering even more pace in the coming years. One of the early screenshots of the PS4 interface shows how players will be able to edit and stream each others' videos, while Sony's partnership with cloud-based streaming service Gaikai should open up a whole new world of streaming possibilities in 2014.

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