Electronics retail giant Best Buy has a large say in the outcome of the format war, and they’ve now chosen their preferred format. Beginning this March, Best Buy will recommend Blu-ray as their HD format of choice.
“With the explosion of HDTVs, customers are hungry for quality, high definition content. We believe our move to feature Blu-ray should help consumers feel confident in their hi-def content choices,” said Mike Vitelli, Best Buy’s senior vice president, Home Solutions. "We believe that Blu-ray is the right solution for consumers.”
Although the company will continue to carry HD-DVD products, those will take a back seat to the parallel Blu-ray products.
“We’ve listened to our customers, and we are responding,” said Brian Dunn, Best Buy’s president and COO. “Our decision to shine a spotlight on Blu-ray Disc players and other Blu-ray products is a strong signal to our customers that we believe Blu-ray is the right format choice for them.”
Best Buy is one company of many others that have chosen Blu-ray as their format of choice in recent months, the most major being Warner Bros. Studios, who will produce only Blu-ray products come May. With each passing day, the future looks more and more Blu.