Speaking to Examiner, Julian Gerighty, who serves as Creative Director on the hotly anticipated open-world racing game, explained, "All of our betas so far have been technical betas. They are not marketing betas. They are not there for anything else except for learning how we can make the experience better when we launch.
"They are also to get feedback from the community, but it’s not a marketing beta. There are lots of functions that probably won’t be turned on."
Ubisoft has already started rolling out beta invites to PlayStation 4 and Xbox One gamers in preparation for the test, which kicks off today.
"Please play it, but it’s a technical beta and you shouldn’t expect everything to be unlocked and transfer to the full game,” added Gerighty.
The Crew is due out on November 11.