NewsJurassic World Evolution 3 No Longer Using Generative AI Content After Negative Feedback
Frontier Developments has confirmed it’s no longer using generative AI in Jurassic World Evolution 3 following overwhelming negative feedback.
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NewsAI Isn’t Going To Be Able To Create A Competitor To Grand Theft Auto, Says Take-Two Boss Strauss Zelnick
Take-Two’s CEO has said he doesn’t believe the use of generative AI will ever be able to create a GTA competitor.
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NewsAloy Actor Ashly Burch Speaks Out About Leaked A.I. Aloy Demo, “I Feel Worried”
Ashly Burch, the actor who plays Aloy in the Horizon games has spoken out about the leaked tech demo of an A.I. generated version of her character.
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NewsLeaked Video Reveals Sony Is Working On AI-Powered Versions Of PlayStation Characters, Starting With Aloy
A leaked video reveals that Sony is experimenting with AI-powered versions of PlayStation characters, beginning with Horizon’s Aloy.
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NewsActivision Is Using AI-Generated Ads To Gauge Interest In Potential New Crash Bandicoot, Guitar Hero And Call Of Duty Releases
Activision is using AI-generated cover arts for fake Guitar Hero, Crash Bandicoot and Call of Duty games to gauge people’s interest in them.
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NewsMicrosoft Announces Generative AI Model “Muse,” Claims It Can Help With Games Preservation
Microsoft announced a new generative AI model today, Muse, and made a few big claims about the model, including that it can help to preserve games.
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NewsGDC Survey Finds 52% Of Developers Work At Companies That Are Using Generative AI Tools
GDC’s annual State of the Game Industry report for 2025 finds that among those surveyed, 52% of them said they work at studios that use Generative AI tools.
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NewsA Naughty Dog Job Listing Suggests The Studio Is Working On AI-Focused Systems
A job advert for Naughty Dog suggests that the studio is working on developing systems to bring A.I technology into its pipeline.
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NewsNew Report Reveals How Developers At Riot, EA And Activision Are Being Forced To Use Generative AI
A new report reveals how developers at Riot, EA and Activision are already being replaced with generative AI and how others are forced to use it.
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NewsSAG-AFTRA Members Ready To Strike If A Deal Cannot Be Reached With Game Studios On Protecting Actors Against AI
SAG-AFTRA members are ready to strike if a deal for the Interactive Media Agreement cannot be reached with game companies over generative AI protections.
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NewsNeil Druckmann Claims Generative AI Will “Push Boundaries” For Storytelling In Games And “Revolutionize” Game Creation
Neil Druckmann gave an interview with Sony speaking on how he believes generative AI will “revolutionize” game creation and “push boundaries.”
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NewsEA’s Andrew Wilson Claims Its Developers Have ‘A Real Hunger’ To Use Generative AI To Speed Up Production
EA boss Andrew Wilson claims that the company’s developers have ‘a real hunger’ to use generative AI to speed up game developments.
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NewsUbisoft Is Trying To Create NPC’s That Can “Really Talk To You” By Using Generative AI
Ubisoft is using generative AI to try and create NPC’s that can “really talk to you” with their new NEO NPC Project, check out the details here.
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NewsIndie Devs Speak On Layoffs And Generative A.I. “Gen A.I. Is Really Good For Amusing Yourself And Pretty Unfulfilling For Use In Entertaining Someone Else”
Two indie developers speak on the current state of the games industry as it is plagued by layoffs and the implications of Generative A.I. in development.
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NewsEA Boss Says Generative AI Could Boost Monetisation By Up To 20% Over 5 Years, Says CEO Andrew Wilson
Generative AI could boost monetisation by up to 20% over the next 5 years, EA boss Andrew Wilson has said.
Read more News84% Of Developers Are Concerned About The Ethics Of Using Generative AI Tools In Development
The vast majority of developers are concerned about the ethics of using generative AI tools in their work, survey finds, check out the details here.
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NewsGenerative AI Can Make NPCs ‘Really Interesting And Fun,’ Says Take-Two CEO Strauss Zelnick
Take-Two’s CEO has said that NPCs can be made ‘really interesting and fun’ using generative AI.
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