While the Borderlands film is currently bombing in terms of its review scores and at the box office, the aftershock of that bomb has seemingly had the same effect it would’ve had if the film was actually good.
That effect being that people are being driven from the movie adapted from the game, to the game. It happened with HBO’s The Last Of Us, it happened with Fallout, and it’s seemingly happening again with the Borderlands movie and the Borderlands games.
Spotted by GameSpot, the SteamDB numbers for Borderlands 3 shot up to 12,379 following the films launch the same week the movie premiered. Just days before that it was barely cracking 5,000 players.
Numbers for Borderlands 2, Borderlands and Borderlands: The Pre-Sequel are also all up in player count, but nothing as drastic as the third installments increase.
Admittedly what makes this different from the situations with The Last Of Us and Fallout is that the games haven’t had a huge boost in sales – but they have gotten some kind of a boost, since both Borderlands 3 and Borderlands 2 have crept into the top 100 best-selling games on Steam since last week.
And in the case of Borderlands 3, it made it all the way to the top 25. It should be noted though that the whole series is currently on sale, and you can get Borderlands 3 for 90% off. So perhaps that’s also helping.
At least this is something that Randy Pitchford doesn’t have to spin, and can take as a pure win. More sales of the games is of course part of the intended outcome of the film being made at all.
Source – [GameSpot]