Unity thought it would set a record for how quickly it could erode any remaining trust developers had for the company, when it announced a new Unity Runtime Fee that would charge developers and those distributing games built with Unity per install.
A bevy of new costs that no one saw coming which drastically changed the nature of how Unity does business didn’t go over too kindly with anyone, really, and Unity has been backtracking from its poor execution and unpopular policy since.
Developers however keep pressing on the offensive, hoping to push Unity to reverse the decision, as now more than 500 developers have signed a letter agreeing to flip the switch and turn off any Unity ad monetisation and IronSource SDK.
What began with 16 studios last week has ballooned in a short window, as even though Unity has already promised changes to the policy, everything about its new paying structure still looks unnecessarily complex, and expensive to developers.
If this keeps up, it’ll be interesting to see if Unity is actually compelled to further change, or downright reverse this new policy. Even if it does though, developers likely won’t be trusting towards Unity for years to come, if ever again.
Source – [GamesIndustry.Biz]