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Xbox 360 will beat PS3 this holiday, says analyst

  • Posted September 5th, 2008 at 05:31 EDT by
  • 97 Comments

Jesse Divnich of Electronic Entertainment Design and Research has claimed that Xbox 360 will pull ahead of PlayStation 3 this holiday, in a controversy-courting conversation with Edge magazine. The analyst said Sony should "heavily consider" cutting hardware prices before Christmas.

"[Between Sony and Nintendo,] Sony should be the most concerned [about the 360's price cut]," Divnich declared. "...Going into this holiday season, the PS3 will not only have the highest price point, but also the smallest software library, weaker line-up of exclusive titles (compared to Xbox 360’s Gears of War 2 and Fable 2), and a less popular online network."

Scandalous. We don't know about you guys, but we think Resistance 2, LittleBigPlanet, WipEout HD and PlayStation Home might have something to say about all that.

Divnich claimed that manufacturing costs underlay Sony's refusal to shave a few figures off the PS3 price tag. "I suspect that the reason why Sony has been so adamant about maintaining its current price point is because it has not reached a more efficient scale in its manufacturing of the PS3."

"Long-term, I don't think anyone doubts the success of the PS3," he went on. "However it is currently looking like the Xbox 360 will win another holiday season against the PS3 in North America."

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Comments

  1. dangalsd

    • 12:45am EDT - September 5th, 2008

    Resistance 2, LittleBigPlanet, WipEout HD and PlayStation Home might have something to say about all that.
     

  2. Hyourinmaru

    • 12:46am EDT - September 5th, 2008

    crap price cut didnt help last time....200 dollar arcade system is good but not good enough no HDD=nt being able to play alot of games cant download n e thing so arcade being 200 isnt gonna help....60GB 360 @ 300bucks? extra 100 u get free online blu ray n wi fi just to get wifi along will cost u 100 bucks n online is 40 so a 60GB 360 with online n wifi will cost ya 440$ n if u count blu ray thats a different story i think 400 bucks for a ps3 is a bargain i unfortunately couldnt get the bargain >.> paid 600 for mine plus like 200 bucks for circuitcity warrenty which is the dumbest thing i ever done cuz my ps3 wont break >.> so i end paying the amount whihc coulda got me 2 ps3s at this times but ah well i think it's money worth spent

  3. n0na90

    • 12:47am EDT - September 5th, 2008

    I'm no expert... *Shrugs*   But hey, don't forget the new Motorstorm!

  4. princevegeta1980

    • 12:50am EDT - September 5th, 2008

    Well that's only in north america whilst every where else things are different and they should add that motorstorm 2 is also coming out exclusuif to ps3!

  5. Guzzie78

    • 12:54am EDT - September 5th, 2008

    IMO this guy is completely wrong. I think even with price cutt premium X360 couldn't beat PS3 last month, when Microsoft was fasing out the 20 gb versions. furthermore he misses the target with his argument regarding the exclusives!! LBP, HOME, Motorstorm 2, Naruto, WipeOut HD, Socom, Resistance2 and more bright future Heavy Rain, Killzone 2, MAG, GOW3, GT5 will surely make the consumer consider PS3.

  6. dj_sup3r1or

    • 12:54am EDT - September 5th, 2008

     Sony will come out with something if they have to.  NA is not the only continent for PS3. I think they will do some price cut at some point around christmas

  7. NeOne303

    • 12:55am EDT - September 5th, 2008

    Im presuming this guy hasnt got a clue lol

  8. zarajoe

    • 12:59am EDT - September 5th, 2008

    I don't know, the ps3 actually has a list of highly anticipated games coming out in time for the holiday season, plus the MGS4 bundle, plus Killzone 2 early next year.  In terms of a higher price, well shouldn't that be expected by now, the ps3 is always going to cost more.  i can see the ps3 just beating the 360 this holiday season.

  9. LastJohn34

    • 1:06am EDT - September 5th, 2008

    Hmm... M$ announces price cut becaue there scared knowing they have nothing after GeOW2 for atleast a year. Sony sits nad laughs. We now have WKC along with all the bave people have mentioned. Are killer lineup over the course of the next 6 months will no doudt make consumers stop and think about long term outcomes. get a crapbox now and 6 months have no exclusivs... no High Def player. No or expensive wifi. or pay a extra couple hundred and get PS3 to last 7 years. This guy is wrong. PS3 will take the holiday season.

  10. Den_UK

    • 1:09am EDT - September 5th, 2008

    I believe that the intelligent gamer will invest slightly more for superior hardware, but lets face it there are alot of idiots out there.

  11. Guzzie78

    • 1:22am EDT - September 5th, 2008

    Den_UK.. even those poeple will go for PS3 as the Playstation brand is more vivid. Everybody knows Playstation 2 and their favo games of playstation 2 are coming to PS3.

  12. smallvillefreak

    • 1:28am EDT - September 5th, 2008

    Let's just put it this way, the HOLIDAY SEASON covers two-three months.  Even if it does beat the PS3 what exactly is that going to do for the 360.  It's already starting to lose worldwide and the M$ lead is already down to less than 4.5 million even with the one year headstart.  M$ wasted their year and now are doing anything they can to try and just hold their ground.  They're not going to win, they're already losing to sony in sales and have been trounced by wii.  Sony may not take first place position for a while, but they will pull ahead of M$ is the next 2.5 years, but that figure make actually drop lower with another price cut.  M$ doesn't have enough to offer with their system.  You don't move consoles with XBOX Live, it takes games.  They don't offer a high-definition format but you can download HD movies over live, but the incredible price drop leaves you with a system that doesn't have the ability to store those movies.  A bunch of idiots are gonna bite this price drop for the arcade that can barely do anything cause you can't even save.  But it won't affect the overall 360 sales enough for them to pull ahead.  M$ has put too much emphasis on making money and not enough on bringing value to their customer.  they want all this money, but what will stockholders say in 3 years when you realize that you lost a war with a 1-year headstart.  If the 3 systems would have come out at the same time, 360 wouldn't be where it is now and it would be a horrible failure.  M$ can monopolize computers (which they can't really do anymore cause they're losing people to apple) but when it comes to consoles they've made wrong turns at every corner.

  13. Infernoz0

    • 1:38am EDT - September 5th, 2008

     weaker line-up of exclusive titles

    this dude is drunk or something ?!

    we have great exclusives and that arcade 360 is meh

  14. The_Sorrow_Gamer

    • 1:41am EDT - September 5th, 2008

    hmm hard to believe

  15. Rauland

    • 1:44am EDT - September 5th, 2008

    omg i predict over than 100 mabyee over than 200 people will comment this + who cares you picked to buy a ps3 u should be happy what you got everybody stop just stop and think about the future not now not yesterday the future the ps2 was pretty expensive back when it was first released but now it's really cheap and lots have been sold, people buy a ps3 because they bought a ps2 and liked it and trust the ps brand so they buy a ps3 like I did to nintendo 64 i liked the nintendo 64 so i got a game cube anyway i reckon everybody here is a ps3fanboy!! who probably checks this site everyday (i'm talking about the people who comment and say the most stuipes things) to comfort themselfs of getting a ps3 other a 360. And i have to agree with this guy WAIT!!! did u see what he said "However it is currently looking like the Xbox 360 will win another holiday season against the PS3 in >North America<." he said in north America meaning the USA have you ever just ever wounded why North America allways gets cool as phones 6 months later than japan because you like to get stuff cheap so around the world ps3 will outsell 360 (btw 360 arcades are cheaper than wii months ago in Aus) were as ps3 in North America will be outsold by 360 once again.

  16. bilbo_bobbins

    • 1:45am EDT - September 5th, 2008

     Nice one Jesse !    What a way to come out and talk absolute b*llocks without backing up your comment.

    Sony will wipe the floor with them on software sales to start with. This bloke needs to get a reality check.  Cutting the price of their system again will only make people think that it's not that good compared to Sony and that no one is buying them.

  17. Halcyon

    • 1:53am EDT - September 5th, 2008

    "...weaker line-up of exclusive titles (compared to Xbox 360’s Gears of War 2 and Fable 2)...."

     

    Damn, Xbox360 has 2 good exclusives this year. How can PS3 beat that?! LOL

  18. keller

    • 1:57am EDT - September 5th, 2008

    I don't find this surprising, disappointing yes, but there was a post somewhere here recently detailing somebody from Sony saying that they can't actually make enough ps3's to satisfy demand.. Sony needs to further ramp up production / farm out to other companies to rectify this problem.  More produced = less costs % and then maybe they will be able to drop the price a bit, which in turn might make them beat the 360 sales in NA.

  19. BlueDragoon0

    • 2:00am EDT - September 5th, 2008

    Way to sound like a total biased mother ****** there moron. Not only did you just speak a whole of bull ****, but you never proved or backed up your claims. And weak exclusives? Yup I want to know the **** this c*** is smoking.

  20. keller

    • 2:00am EDT - September 5th, 2008

    weaker line-up of exclusive titles (compared to Xbox 360’s Gears of War 2 and Fable 2) !!! What! 

    Is this guy on drugs!  Where does he live ? under a rock maybe !

    Now I am looking forward to gears 2 as I also have a 360, and gears 1 was a good game, but gears one lasted about 6 hours from strart to finish, what else are 360 fans supposed to do? Oh yeah, fable 2 (yawn :(   ).

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