Lovable Sony marketing chap Kevin Butler’s popped up in an all-new PlayStation 3 advertisement campaign following the console’s price cut at Gamescom a fortnight ago.
The ad comes in light of Kev’s recent revelation on Friday that he had assumed the position of president at his uncle’s flooring company, where he coined the slogans ‘prepare to be floored’ and ‘carpet diem.’
Check out the new campaign below, which ditches the old ‘It Only Does Everything’ slogan for ‘Long Live Play.’
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